How Odd-Even Pricing Influences Your Customers
A classic example of odd-number pricing: 97p on a rustic price tag, designed to create the perception of value
Business GrowthMarketing Psychology
From Kitchen Table to Multi-Million-Pound Brand: The Remarkable Journey of Creative Nature
Discover how a 22-year-old entrepreneur turned her personal health challenges into a purpose-driven food empire. This inspiring story follows Julianne Ponan's incredible path from kitchen table experiments to building a multi-million-pound brand that's revolutionising safe eating for allergy sufferers worldwide.
Business GrowthBrand DevelopmentBrand StorytellingBusiness Journey
The Timeless Art of Copywriting - From Ancient Scrolls to Digital Scrolling
Imagine wandering through a bustling ancient Egyptian marketplace, the air thick with the aroma of spices and the hum of commerce.
CopywritingCopywriting Through Time